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Matched-Betting Glossary

Definitions for the 30 most-asked matched-betting terms — used across our calculators, oddsmatcher, and blog. Each entry leads with the atomic answer, then a worked example with real numbers.

Last updated 9 May 2026 · 30 entries

Core mechanics & promotions

Acca insurance

Acca insurance is a bookmaker promotion that refunds your stake on a losing accumulator if exactly one leg lets you down.

Henry Bramwell

Back bet

A back bet is a wager FOR a selection to happen — the standard form of bet at any bookmaker, and one half of every matched bet you'll ever place.

Sophie Hughes

Best Odds Guaranteed

Best Odds Guaranteed is a horse-racing promotion that pays out winning bets at the higher of the price you took or the SP (starting price).

Tom Whitfield

Bet builder

A bet builder is a single bet combining multiple selections from the same match — e.g., both teams to score, Man Utd to win, Rashford to score anytime.

Henry Bramwell

Bonus bet

A bonus bet is bookmaker credit similar to a free bet but with wagering or rollover requirements attached — much harder to extract cleanly.

Tom Whitfield

Bore-draw refund

A bore-draw refund is a football promotion that refunds losing bets on a match that ends 0–0 in normal time.

Henry Bramwell

Extra place offer

An extra place offer pays out each-way bets on more places than the standard market — e.g., 5 places instead of 4 in a horse race.

Tom Whitfield

Free bet

A free bet is a token issued by a bookmaker that you can stake on a market without using your own money — the engine of matched betting.

Sophie Hughes

Lay bet

A lay bet is a wager AGAINST a selection — at a betting exchange you win if the selection does NOT happen, which is what makes matched betting work.

Sophie Hughes

Lay stake

The lay stake is the amount you stake AGAINST a selection at the exchange — what you keep if the selection doesn't happen, before commission.

James Cooper

Liability

Liability is the amount the exchange holds back from your account when you place a lay bet — what you'd pay out if the laid selection wins.

James Cooper

Money-back special

A money-back special is a bookmaker promotion that refunds your stake if a specific scenario doesn't happen — e.g., money back if your horse finishes 2nd.

Henry Bramwell

Profit boost

A profit boost increases the winnings of a bet by a stated percentage — e.g., +50% on the boosted leg — usually as a token redeemable on a single bet.

Oliver Pike

Qualifying bet

A qualifying bet is the real-money bet you place to unlock a bookmaker's free-bet promotion — typically £5–£20 at the published terms.

Sophie Hughes

Qualifying loss

The qualifying loss is the small net loss from placing the qualifying bet — typically £0.20–£0.50 on a £10 stake.

Sophie Hughes

Reload offer

A reload offer is a promotion sent to existing bookmaker customers — money-back specials, profit boosts, acca insurance, and the like.

Henry Bramwell

SNR free bet

A stake-not-returned free bet pays out only the winnings if it wins — the stake itself is kept by the bookmaker, which is the dominant UK free-bet structure.

Tom Whitfield

SR free bet

A stake-returned free bet pays winnings AND returns the stake — a much cleaner extraction than the more common stake-not-returned (SNR) variant.

Tom Whitfield

Two-up offer

A two-up offer pays out a winning football bet as soon as your team goes 2 goals ahead, regardless of the final score.

Oliver Pike

Wagering requirement

A wagering requirement is the number of times a bonus must be staked before it can be withdrawn — common on casino bonuses and stricter bonus-bet promotions.

Charlotte Reeves

Welcome offer

A welcome offer is the introductory promotion a bookmaker advertises to new customers, usually structured as bet £X, get £Y in free bets.

Tom Whitfield

Strategy

Dutching

Dutching is staking on every possible outcome of an event across different bookmakers so that whichever runner wins, you collect more than you put in.

Daniel Marsh

Greening up

Greening up is placing a counter-bet at fresh exchange odds to flatten an open back-and-lay position into the same cash outcome whichever way the event ends.

Daniel Marsh

Implied probability

Implied probability is the probability of an outcome that's baked into a set of odds — calculated as 1 divided by the decimal odds.

Daniel Marsh

Sequential laying

Sequential laying is laying off the legs of an accumulator one at a time as each match plays out, instead of laying the whole acca all at once.

Daniel Marsh

Underlaying

Underlaying is laying less than the standard hedge stake at the exchange — accepting variance toward the back side in exchange for a different shape of expected return.

Daniel Marsh

Risk & restrictions

Connected bookmakers

Connected bookmakers share gubbing intelligence behind the scenes — being restricted at one operator within a corporate group can affect treatment at the others.

Charlotte Reeves

Gubbed

'Gubbed' is matched-bettor slang for being restricted by a bookmaker — usually meaning promotional emails stop arriving and stakes get capped.

Charlotte Reeves

Stake restriction

A stake restriction is a cap a bookmaker places on the maximum amount you can wager on certain markets — usually a precursor or component of being gubbed.

Charlotte Reeves

Compliance

KYC verification

KYC ('know your customer') verification is a bookmaker's identity check — required by UK regulations and usually triggered on first withdrawal.

Charlotte Reeves

Want the walkthroughs?

The free tutorial steps you through every term that matters in the welcome offers — qualifying bets, lay odds, exact stakes — at every UK bookmaker we cover.

Start the free tutorial